Now is the time to earn their confidence while first impressions are malleable and their enthusiasm is high. If program participants hit roadblocks in their first few days as a partner, you’ll have to work twice as hard to regain their attention. Therefore, provide them with clear direction and purposeful messaging before they even log into the partner portal with a comprehensive channel partner welcome kit. This should include:
- A welcome letter
- Easy instructions for your partners on getting started
- Information about processes relevant to your partner program
Luckily, Allbound built a template to help you welcome your partners in the most impactful way possible. This letter and supplementary kit will guide new channel partners through getting set-up within the PRM portal and kicking off essential training programs. These welcoming materials help you lay the groundwork for strong channel partner relationships, as well as find a scalable solution for onboarding.
Meet the Speakers
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